General Manager and CEO at Panini Latin America
Demand has exceeded expectations. Sales have significantly outperformed previous World Cup cycles in several markets. This increased demand has occasionally created supply challenges, but Panini continues to replenish inventory and strengthen distribution channels.
This answer is part of a full interview with Raúl Vallecillo, General Manager and CEO at Panini Latin America.
Found this insight valuable? Share it with your network to help others learn from Raúl Vallecillo's experience.
Use this answer in your research, article, or academic work