Co-founder at Poppi
I posted a simple, authentic video sitting down and telling our founding story, which generated one hundred thousand dollars in Amazon sales in twenty-four hours. This success shifted our entire strategy toward paid and organic TikTok marketing, helping us grow our email and SMS subscriber list to a million in one year.
This answer is part of a full interview with Allison Ellsworth, Co-founder at Poppi.
Found this insight valuable? Share it with your network to help others learn from Allison Ellsworth's experience.
Use this answer in your research, article, or academic work