You charge around ₹20,000 per desk while others are at ₹7,000–8,000. How do you justify that in a price-conscious country?
Replied byKaran Virwani
MD & CEO, WeWork India at WeWork India
Niche: Retail, Technology
Revenue: $1M+/month
Location: India
Started: 2017
For us, the focus is on a premium product and experience. Our spaces, design, service, and community are at a different level, and large companies are willing to pay for that environment. That price is what makes the model sustainable and profitable. We do not want to play the lowest-price game in this segment.
0
From the Full Interview
This answer is part of a full interview with Karan Virwani, MD & CEO, WeWork India at WeWork India.
Share this Answer
Found this insight valuable? Share it with your network to help others learn from Karan Virwani's experience.
Related Answers
No related answers found.