Why do you focus on educating customers?

Paul Guyett
Replied byPaul Guyett

Managing Director at Leffler Leather

Niche: Retail
Revenue: $1M+/month
Location: Australia
Started: 1932

Leather is natural and unpredictable. If customers understand that, they achieve better results. Education reduces mistakes and builds confidence. It’s not just about selling; it’s about helping people succeed.

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