Why did Netflix decide against bidding for major live sports league rights in India?
Replied byTed Sarandos
Co-CEO at Netflix
Niche: Technology
Revenue: Approx. 3.75 Billion USD/month
Location: Los Gatos, California, United States
Started: 1997
Major sports league rights are typically a loss leader for broadcasters. They are extremely expensive and yield low profit margins because audiences will immediately follow the sport if it moves to another service. We prefer to invest in eventizing specific sporting events, like Christmas Day football games.
0
From the Full Interview
This answer is part of a full interview with Ted Sarandos, Co-CEO at Netflix.
Share this Answer
Found this insight valuable? Share it with your network to help others learn from Ted Sarandos's experience.
Cite This Answer
Use this answer in your research, article, or academic work
Related Answers
How must organizations architect security environments to protect against malfunctioning autonomous AI agents?
By Satya Nadella
Technology
Approx. USD 20 Billion/mo
How does Microsoft balance its partnership with OpenAI against building internal AI models and capabilities?
By Satya Nadella
Technology
Approx. USD 20 Billion/mo
How do you compete effectively for world-class technical talent against AI labs offering enormous compensation?
By Jake Cooper
Technology
Approx. USD 8.3 Million/mo
Why do you caution founders against absorbing standard startup advice?
By Jake Cooper
Technology
Approx. USD 8.3 Million/mo
Horizon Robotics currently powers one out of every three intelligent cars in China. Who are your major customers and global partners?
By Kai Yu
Technology
Approx. USD 45 Million/mo
Why did you decide to make River work only in public channels?
By Tobi Lütke
Technology
Not Publicly Disclosed /mo
Why did you decide to step down as CEO in 2014 while remaining chief technology officer and executive chairman?
By Larry Ellison
Technology
Approx. USD 7.5 Billion/mo