President & CEO, The Marcus Corporation at The Marcus Corporation
We like to experiment. Formats like 4DX, D-BOX, and ScreenX wrap you in the film. What I enjoy with ScreenX is that the side screens are not on all the time. When they go dark and you focus back on the center, it gives your senses a break and makes the big moments feel even more special.
This answer is part of a full interview with Greg Marcus, President & CEO, The Marcus Corporation at The Marcus Corporation.
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