How do you plan when tariffs and trade rules are uncertain and can change quickly?
Replied byDoug McMillon
President & CEO, Walmart Inc. at Walmart
Niche: Retail, Technology, AI
Revenue: $1M+/month
Location: USA
Started: 2015 or earlier
We run a lot of “what if” scenarios. For example, think about buying Halloween costumes in spring without knowing the final tariff. We model different tariff levels, price points, and unit sales. We also know families’ priorities, like buying costumes for kids before adults. Then we talk it through, make a choice together, and trust the team to adjust if needed.
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