You describe communities as a way to fix inefficient markets. Can you unpack that?

Dharmesh Shah
Replied byDharmesh Shah

Co-founder & CTO, HubSpot at HubSpot

Niche: SaaS, Marketing, AI, Technology
Revenue: $1M+/month
Location: USA
Started: 2015 or earlier

An efficient market is where every valuable transaction that should happen actually happens. Often buyers and sellers do not know each other, or they cannot trust each other, or they cannot price the deal. A good community plugs those gaps. You gather the right weirdos, reduce friction, and then participate in the value that gets unlocked.

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