Co-founder & Managing Partner at QED Investors
You can only build a profitable business one customer at a time. Evaluating overall ARR or EBITDA is secondary to measuring the horizontal economics of customer acquisition cost and net present value. A startup only achieves true vertical profitability through the cumulative addition of strong unit economics.
This answer is part of a full interview with Nigel Morris, Co-founder & Managing Partner at QED Investors.
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