Why is affordability so important for EV adoption?
Replied byRJ Scaringe
Founder & CEO at Rivian
Niche: Agencies
Revenue: Approximately $400M+ USD/month
Location: Irvine, California, USA
Started: 2009
Choice and accessibility are critical. Today, many consumers still have limited EV options. Rivian launched with premium vehicles, but products like the upcoming R2 are designed to bring our technology and brand to a much larger audience at a more accessible price point.
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