Why did you say yes to taking over a failing SEO agency when you were already in tech?

Eric Siu
Replied byEric Siu

Founder & CEO, Leveling Up at Leveling Up

Niche: Agencies, Marketing
Revenue: $500K–$1M/month
Location: USA
Started: 2014

At first I thought, “Why would I do that? Agencies are not scalable, valuations are not great.” But then I reframed it. If I could turn around a failing SEO agency, it would be like a real-world MBA. It was a test for myself. That challenge felt more interesting than just staying comfortable in a tech job.

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