What are a few practical steps a founder can take today to get ready for AEO?

Dharmesh Shah
Replied byDharmesh Shah

Co-founder & CTO, HubSpot at HubSpot

Niche: SaaS, Marketing, AI, Technology
Revenue: $1M+/month
Location: USA
Started: 2015 or earlier

First, let the AI crawlers in. If you are blocking bots, make sure OpenAI’s search bot can see your site. Second, reframe key content as clear question and answer pages. Third, keep doing white-hat SEO so you show up in Bing and others. You are still building authority, just for a new distribution channel.

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