Co-founder & Managing Partner at QED Investors
Credit people historically built metal detectors to filter risk, while marketing people looked at response rates. We integrated both. For example, two identical applicants applying at midday versus midnight carry different risk. The midnight applicant is often desperate, showing adverse selection. Marketing timing data is actually credit risk data.
This answer is part of a full interview with Nigel Morris, Co-founder & Managing Partner at QED Investors.
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